The Times Square EDITION at 701 7th Avenue is the hotel that the category required: Ian Schrager's proof that Times Square — a location that the hotel industry had long treated as a logistical necessity rather than a hospitality opportunity — could support a genuinely excellent hotel. The 452-room property brings the EDITION brand's design intelligence, Michelin-starred dining under chef John Fraser, a performance venue, and the operational standard that Marriott provides to a neighbourhood that previously offered tourists a choice between the serviceable and the cynically overpriced.
The rooms occupy the building's upper floors with the views that 7th Avenue at 47th Street provides: Times Square below, the Midtown skyline extending in every direction, and on the upper floors, the city stretching north toward Central Park. The EDITION's design vocabulary applies — warm materials, considered lighting, quality linens — within a building that the Times Square context requires to be larger than the brand's other properties.
John Fraser's dining programme represents the hotel's most significant departure from the Times Square category norm: Michelin-starred cuisine in a neighbourhood whose restaurants have historically served pre-theatre tourists rather than destination diners. The Paradise Club performance venue, the bars, and the hotel's public space programming create the social infrastructure that the EDITION brand builds around its dining programme.
The 7th Avenue location in the heart of Times Square provides immediate access to Broadway, Lincoln Center to the north, the Museum of Modern Art six blocks east, and the full Midtown grid. For guests whose New York itinerary is centred on cultural programming rather than neighbourhood exploration, Times Square's position at the centre of the city's entertainment infrastructure is a practical advantage that the EDITION makes an asset rather than a compromise.
Times Square's central position in the Midtown grid — equidistant from the Avenue of the Americas corporate towers, the 57th Street cultural institutions, and the Penn Station transit hub — makes the EDITION the most logistically central business hotel in New York. John Fraser's restaurant handles the client dinner at a Michelin level that was previously unavailable in the Times Square district. The hotel's meeting spaces and the EDITION brand's operational competence complete the business infrastructure.
Times Square's family tourism infrastructure — Broadway, the M&M's World, the proximity to Central Park, the TKTS booth — combined with the EDITION's quality of rooms and service creates the family-holiday formula that most Times Square hotels cannot achieve simultaneously. The room size and the dining programme support families with the quality floor that young guests require without sacrificing the parents' standards. For families whose New York visit is anchored in Broadway and Midtown attractions, no hotel is more precisely positioned.
From $227/night; suites from $600/night + $40 destination fee. Check availability at marriott.com/times-square-edition.
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