Fitzrovia, lobby-as-workspace, Berners Tavern for tech-and-creative meetings.
"Fitzrovia, lobby-as-workspace, Berners Tavern for tech-and-creative meetings."
The London EDITION opened in 2013 in the restored Berners Hotel building on Berners Street in Fitzrovia — Ian Schrager's London flagship in the Marriott-EDITION partnership. Two hundred and seventy-three rooms, the Penthouse Suite (the upper-floor corner unit with a private terrace) is the multi-bedroom flagship. The lobby — the Punch Room and Lobby Bar — is the most-cinematic hotel public space in central London and operates as a working space rather than a tea room. Berners Tavern (the in-house restaurant under chef Jason Atherton) is the working business-dinner room and the meeting venue of choice for tech-and-creative-industries clients in the Fitzrovia-and-Soho cluster. The Punch Room is the after-meeting cocktail space. The London EDITION is the right pick for the London business trip in the tech-and-media-and-advertising cluster — Fitzrovia is the working district for advertising agencies (BBH, Mother), the publishing-houses (Penguin Random House, Bonnier), and the broadcast-cluster (the BBC's Westminster annexe). The hotel is also a fifteen-minute walk to Soho's tech-and-startup cluster.
Penthouse Suite (upper-floor terrace flagship) or a Loft Suite (entry-level Schrager-design suite).
Berners Tavern 7.30pm is the business dinner; the corner banquette under the high ceiling is the editor's table. The Punch Room at 6.30pm is the after-meeting space — the corner two-top is reservation-only. Use the lobby Wi-Fi for between-meeting working sessions.
The London EDITION sits within our broader Top 20 Hotels in London for Business list. It scored an aggregate 9.6/10 across the three editorial criteria — competitive against the field but, on business-specific factors, the angle above is what earned its rank. For the alternatives in the same London neighbourhood, see Fitzrovia and adjacent. For a different city entirely, see the related lists below.
If you have already chosen the dates, our editor recommends booking the room twelve weeks ahead. The best suites with the right view orientation go first, and inventory for the popular months is quoted in months, not weeks. Suite-level rooms with private plunge pools or terraces — the ones that earn this rank — are typically the first to sell out.